Shark Reach, Inc. SHRK
We’re going to be tagging SHRK for observation as a momentum mover this morning after noticing the huge activity in the stock yesterday. It came in conjunction with an article that Forbes ran about the company and its “influencer marketing” strategies. (>>View Article).
Many of our readers will have been aware of the marketing campaign that accompanied the theatrical release of the movie Straight Outta Compton, which was orchestrated by SharkReach. They promised Universal Pictures 7 million impressions and delivered more than 130 million, thanks in large part to the graphical memes that gained viral popularity for a period of months leading up to and following the film’s debut.
The rapid growth into a major player in less than three years of business definitely puts the company on our radar long term, but for the time being, there may be some short-term advantage to press with SHRK. We’ll look for profit-takers to surface after the stock’s rapid and meteoric rise, and be ready for a classic dip-and-rip scenario.
Facebook, Inc. FB – Options Ideas
With regard to a fresh options trading idea, we’re going to be watching Facebook for a possible move to the short side. The stock recently made a run that proved unsustainable, and the chart is looking rather toppy at the moment with a significant gap to fill to the low side.
For potential daytrading and intraweek swing-trade ideas we will be monitoring the Feb 5th $113-110 Puts. For a longer-term idea, assuming more hardship lay ahead for the stock, we’ll want to keep an eye on Feb 19th $109-105 Puts.
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